menu

How the brain responds to reward is linked to socioeconomic background

January 28, 2024

Listen to this article

How the brain responds to reward is linked to socioeconomic background

In what may be the most important research published this week, a team of neuroscientists have found that the brain’s sensitivity to rewarding experiences — a critical factor in motivation and attention — can be shaped by socioeconomic conditions.

In a study of 12 to 14-year-olds whose socioeconomic status (SES) varied widely, the researchers found that children from lower SES backgrounds showed less sensitivity to reward than those from more affluent backgrounds.

Using functional magnetic resonance imaging (fMRI), the research team measured brain activity as the children played a guessing game in which they earned extra money for each correct guess. When participants from higher SES backgrounds guessed correctly, a part of the brain called the striatum, which is linked to reward, lit up much more than in children from lower SES backgrounds.

The brain imaging results also coincided with behavioral differences in how participants from lower and higher SES backgrounds responded to correct guesses. The findings suggest that lower SES circumstances may prompt the brain to adapt to the environment by dampening its response to rewards, which are often scarcer in low SES environments.

What the researchers say: “If you’re in a highly resourced environment, with many rewards available, your brain gets tuned in a certain way,” the lead researcher explained. “If you’re in an environment in which rewards are scarcer, then your brain accommodates to the environment in which you live. Instead of being overresponsive to rewards, it seems like these brains, on average, are less responsive, because probably their environment has been less consistent in the availability of rewards.”

The study was published in the Journal of Neuroscience.

Previous research has shown that children from lower SES backgrounds tend to perform worse on tests of attention and memory, and they are more likely to experience depression and anxiety. However, until now, few studies have looked at the possible association between SES and reward sensitivity.

In the new study, the researchers focused on the striatum, because it plays a significant role in reward response and decision-making. Studies have shown that this region becomes highly active during rewarding experiences—the so-called “dopamine effect.”

To investigate potential links between reward sensitivity, the striatum, and socioeconomic status, the researchers recruited more than 100 adolescents from a range of SES backgrounds, as measured by household income and how much education their parents received.

Each of the participants underwent fMRI scanning while they played a guessing game. The participants were shown a series of numbers between 1 and 9, and before each trial, they were asked to guess whether the next number would be greater than or less than 5. They were told that for each correct guess, they would earn an extra dollar, and for each incorrect guess, they would lose 50 cents.

Unbeknownst to the participants, the game was set up to control whether the guess would be correct or incorrect. This allowed the researchers to ensure that each participant had a similar experience, which included periods of abundant rewards or few rewards. In the end, everyone ended up winning the same amount of money (in addition to a stipend that each participant received for participating in the study).

Previous work has shown that the brain appears to track the rate of rewards available. When rewards are abundant, people or animals tend to respond more quickly because they don’t want to miss out on the many available rewards. The researchers saw that in this study as well: When participants were in a period when most of their responses were correct, they tended to respond more quickly.

“If your brain is telling you there’s a really high chance that you’re going to receive a reward in this environment, it's going to motivate you to collect rewards, because if you don’t act, you’re missing out on a lot of rewards,” the researchers said.

Brain scans showed that the degree of activation in the striatum appeared to track fluctuations in the rate of rewards across time, which the researchers think could act as a motivational signal that there are many rewards to collect. The striatum lit up more during periods in which rewards were abundant and less during periods in which rewards were scarce. However, this effect was less pronounced in the children from lower SES backgrounds, suggesting their brains were less attuned to fluctuations in the rate of reward over time.

The researchers also found that during periods of scarce rewards, participants tended to take longer to respond after a correct guess, another phenomenon that has been shown before. It’s unknown exactly why this happens, but two possible explanations are that people are savoring their reward or that they are pausing to update the reward rate. However, once again, this effect was less pronounced in the children from lower SES backgrounds — that is, they did not pause as long after a correct guess during the scarce-reward periods.

“There was a reduced response to reward, which is really striking. It may be that if you’re from a lower SES environment, you’re not as hopeful that the next response will gain similar benefits, because you may have a less reliable environment for earning rewards,” the lead author told us. “It just points out the power of the environment. In these adolescents, it’s shaping their psychological and brain response to reward opportunity.”

The researchers hypothesize that differences in reward sensitivity may have evolved over time, in response to the children’s environments.

“Socioeconomic status is associated with the degree to which you experience rewards over the course of your lifetime,” the researchers explained. “So, it’s possible that receiving a lot of rewards perhaps reinforces behaviors that make you receive more rewards, and somehow this tunes the brain to be more responsive to rewards. Whereas if you are in an environment where you receive fewer rewards, your brain might become, over time, less attuned to them.”

So, what? The study has important implications for managers and leaders of any organization. It’s important to continue to reward employees even if they seem less motivated by a particular reward. Gradually even those from lower socioeconomic backgrounds will become accustomed to being rewarded and their motivation to strive for rewards will increase.

Bear in mind that the best form of reward for a human being is relational reward—a reward that increases the recipient’s sense of being supported and valued. Praise—particularly public praise—is powerful, as is being given additional decision-rights. Material rewards are less lasting in their motivational power because they become much more quickly normalized.

Dr Bob Murray

Bob Murray, MBA, PhD (Clinical Psychology), is an internationally recognised expert in strategy, leadership, influencing, human motivation and behavioural change.

Join the discussion

Join our tribe

Subscribe to Dr. Bob Murray’s Today’s Research, a free weekly roundup of the latest research in a wide range of scientific disciplines. Explore leadership, strategy, culture, business and social trends, and executive health.